Is McDonald's catering to the stupids?

Here is a fairly decent analysis of McDonald's McCafe commercials. You know them, the guys discussing how they are only wearing glasses to be smart and the one still airing with women admitting that they like watching reality TV and one not knowing where the fuck Paraguay is (hint: it's next to Uruguay).

Watch them. I'll wait.





Done? Good.

Alright.

To the casual observer, they seem fairly straight-forward. Drink our fancy coffee because we cater to the everyday American with our everyday prices. Then watch them, particularly the one with the women, and it does start to become overtly offensive. And not just to women.

Apparently, McDonald's wants to further the stereotype that being smart is a bad thing and that being dumb as a fencepost is very American. On the other hand, being smart doesn't mean that you have to listen to jazz and give up wearing heels. Fuck you McDonald's, your food makes my clothes stink and makes my car smell like a garbage can. Factor in that I don't even like coffee and that you have made America a bunch of sloppy fatties and you single-handedly belong inside every damn Wal-Mart store in this crumbling country.

Merry Christmas and enjoy your McDonald's gift cards!